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FITE to Deliver Rugby League World Cup to Largest Global Audience

The COVID-delayed event will be available live via the FITE platform to the USA and all of North, Central and South America, Germany, Italy, Spain and most of Europe, Africa, and other major markets

The Rugby League World Cup’s COVID-delayed 2021 event will be seen by more people around the world via FITE than any other platform, it was announced today, thanks to Integrated Sports Media (ISM) and RDA Sports Media Rights and their trust in FITE to handle the largest share of the globe.

The pinnacle event of the Rugby League, globally contested every four years, and RLWC2021 will be a breakthrough moment in the tournament’s history with the men’s, women’s and wheelchair competitions being staged together for the first time.

FITE will present the men’s, women’s and wheelchair events live in the United States and more territories on more continents than any other carrier or platform. Numerous bundles are available including P.P.V. bundles and via the FITE+ subscription service and the matches will be played between October 15th and November 19th in 21 locations across the UK.

The largest digital sports and entertainment platform in the world, FITE, owned by Triller, is known for presenting the most important boxing, pro-wrestling and MMA events. The company presents over 1,000 events per year to its 6 million+ subscribers globally.

“We’re proud that FITE has risen above the sports media scrum and won the largest amount of territories for this major COVID-delayed event. The Rugby League World Cup has recognized our reach and reliability in trusting us to deliver this to fans worldwide,” said Michael Weber, COO of FITE. “This marks FITE’s first major move beyond its core in combat sports — even though Rugby is certainly full contact enough to keep our longtime viewers very, very happy.”

RLWC is being distributed in North America and internationally by Integrated Sports Media, via an agreement with RDA, the global media rights distributor RLWC2021.

ISM President, Doug Jacobs, said, “Rugby is one of the fastest growing sports in the United States and we’re thrilled to be distributing Rugby League World Cup 2021 to American and international fans. Elite teams and rugby players will be in action throughout the men’s and women’s tournaments.”

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